Jorge
Pelegrín Borondo
CATEDRÁTICO DE UNIVERSIDAD
Cristina
Olarte Pascual
CATEDRÁTICA DE UNIVERSIDAD
Publicaciones en las que colabora con Cristina Olarte Pascual (45)
2024
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Atractivo de las tiendas físicas en la era digital: ¿Por qué las elegimos?
Cátedra Extraordinaria de Comercio
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Ethics unveiled: illuminating the path of ai integration in higher education
Smart Ethics in the Digital World: Proceedings of the ETHICOMP 2024. 21st International Conference on the Ethical and Social Impacts of ICT
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Is important the loss of human contact in the acceptance ofsocial robots by retail customers?
Smart Ethics in the Digital World: Proceedings of the ETHICOMP 2024. 21st International Conference on the Ethical and Social Impacts of ICT
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Redes sociales, presencia online y otras tendencias digitales en el comercio de Logroño: visión de comerciantes y clientes
Universidad de La Rioja
2023
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The mobile-assisted showroomer’s dilemma: where to buy? Actions to prevent sales leakage
Humanities and Social Sciences Communications, Vol. 10, Núm. 1
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The role of cultural identity in acceptance of wine innovations in wine regions
British Food Journal, Vol. 125, Núm. 3, pp. 869-885
2022
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Estudio del comercio de Logroño 2022: Visión de comerciantes y clientes
Cátedra Extraordinaria de Comercio
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LApSretail: Laboratorio aprendizaje-servicio en marketing para el impulso de TFG sobre comercio local
Jornada de Innovación docente de la Universidad de La Rioja 2021: #InnovaDocenteUR: libro de resúmenes
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Proposal for modeling social robot acceptance by retail customers: CAN model + technophobia
Journal of Retailing and Consumer Services, Vol. 64
2021
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Editorial: Omnichannel Customer Behavior: New Questions in the Age of Agility
Frontiers in Psychology
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Ethic Reflection on the Tourist Shopping Journey: Effects of COVID-19
[New] Normal Technology Ethics: Proceedings of the ETHICOMP 2021
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From wearable to insideable: Is ethical judgment key to the acceptance of human capacity-enhancing intelligent technologies?
Computers in Human Behavior, Vol. 114
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Game of thrones in class(episode 2).¿improving gamification reduces amotivation and increases service quality in class?
Journal of Management and Business Education, Vol. 4, Núm. 2, pp. 165-182
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La realidad aumentada como llave para abrir la tienda física al "mobile-assisted showroomer": ¿presente o futuro del "retail"?
Revista de marketing y publicidad, Núm. 4, pp. 31-60
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Laboratorio Aprendizaje-Servicio en Marketing (LApSRetail): TFG, comercio, ODS y Tecnología
Laboratorio Aprendizaje-Servicio en Marketing (LApSRetail): TFG, comercio, ODS y Tecnología
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The smartphone: The tourist's on-site shopping friend. An extended cognitive, affective, normative model
Telematics and Informatics, Vol. 61
2020
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Exploring tourists’ intention to use smartphones when shopping in a destination
XXX Jornadas Luso-Espanholas de Gestão Científica: cooperação transfronteiriça. Desenvolvimento e coesão territorial. Livro de resumos
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Juego de tronos en el aula: Efecto de la gamificación en la amotivación y en la calidad percibida
Journal of Management and Business Education, Vol. 3, Núm. 1, pp. 72-89
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Tourist Shopping Tracked: Ethic Reflexion
Paradigm Shifts in ICT Ethics: proceedings of the ETHICOMP* 2020
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Towards the smart tourism destination: Key factors in information source use on the tourist shopping journey
Tourism Management Perspectives, Vol. 36