How consumer involvement influences consumption-elicited emotions and satisfaction

  1. Calvo-Porral, C.
  2. Ruiz-Vega, A.
  3. Lévy-Mangin, J.-P.
Journal:
International Journal of Market Research

ISSN: 1470-7853

Year of publication: 2021

Volume: 63

Issue: 2

Pages: 251-267

Type: Article

DOI: 10.1177/1470785319838747 GOOGLE SCHOLAR
Data source: Scopus