Controlling uncertainty in a Spanish national and European setting faced with illicit advertising
- Talaya, AE
- Pacual, CO
- Lara, ER
- Vazquez, MS
- Zopounidis, C (coord.)
- Pardalos, PM (coord.)
ISSN: 1384-6485
ISBN: 0-7923-5110-X
Año de publicación: 1998
Volumen: 19
Páginas: 203-213
Congreso: 6th International Conference of the European-Association-of-Management-and-Business-Economics
Tipo: Aportación congreso