Cognitive tools for successful branding

  1. Hernández, L.P.
Revue:
Applied Linguistics

ISSN: 0142-6001 1477-450X

Année de publication: 2011

Volumen: 32

Número: 4

Pages: 369-388

Type: Article

DOI: 10.1093/APPLIN/AMR004 GOOGLE SCHOLAR