Do Low Price Signals Influence Online Purchases of Tourist Accommodation Services? The Moderating Role of Gender
- Riaño Gil, Consuelo
- DI PIERRI, CARLA
- Ruiz Vega, Agustín V.
ISSN: 1927-601X
Argitalpen urtea: 2014
Alea: 3
Zenbakia: 4
Orrialdeak: 96-111
Mota: Artikulua