Publicaciones en colaboración con investigadores/as de Universidad Internacional de La Rioja (2)

2020

  1. The impact of marketing innovation on companies’ environmental orientation

    Journal of Business and Industrial Marketing, Vol. 35, Núm. 1, pp. 1-12

2019

  1. Motivations for choosing brick-and-mortar stores between urban commerce and shopping centers: the case of Logroño retail

    Harvard Deusto Business Research, Vol. 8, Núm. 1, pp. 31-48