The crucial role of frames in print advertisements: A study in terms of conceptual complexes

  1. Carla Ovejas Ramírez
Proceedings:
9th International Conference on Meaning and Knowledge Representation (MKR). In memoriam Leocadio Martín Mingorance (1947-1995): 25th anniversary

Publisher: .

Year of publication: 2022

Congress: 9th International Conference on Meaning and Knowledge Representation (MKR). In memoriam Leocadio Martín Mingorance (1947-1995): 25th anniversary

Type: Conference paper