The impact of marketing innovation on companies’ environmental orientation

  1. Medrano, N.
  2. Cornejo-Cañamares, M.
  3. Olarte-Pascual, C.
Revue:
Journal of Business and Industrial Marketing

ISSN: 0885-8624

Année de publication: 2020

Volumen: 35

Número: 1

Pages: 1-12

Type: Article

DOI: 10.1108/JBIM-10-2018-0319 GOOGLE SCHOLAR
Dépôt institutionnel: lockAccès ouvert Editor