Innovation ecosystem: A trigger for new product development? Exploring the acceptance of a sparkling red wine amongst Spanish small business actors

  1. Olarte-Pascual, C. 2
  2. Oruezabala, G. 1
  3. Sierra-Murillo, Y. 2
  1. 1 University of Poitiers
    info

    University of Poitiers

    Poitiers, Francia

    ROR https://ror.org/04xhy8q59

  2. 2 Universidad de La Rioja
    info

    Universidad de La Rioja

    Logroño, España

    ROR https://ror.org/0553yr311

Revista:
International Journal of Entrepreneurship and Small Business

ISSN: 1476-1297

Any de publicació: 2017

Volum: 32

Número: 1-2

Pàgines: 47-63

Tipus: Article

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DOI: 10.1504/IJESB.2017.085985 SCOPUS: 2-s2.0-85028566772 GOOGLE SCHOLAR

Altres publicacions en: International Journal of Entrepreneurship and Small Business

Objectius de Desenvolupament Sostenible

Resum

This paper contributes to the understanding of the role of innovation ecosystems in the development of new products. A concept test was conducted amongst business actors in the specific context of the Spanish sparkling wine industry, which can be considered a business ecosystem. The contributions are threefold. First, we provide conceptual research linking many of the stakeholder issues involved in a co-innovation process with new product development. Second, we test the relevance of bringing together various small business actors from an ecosystem to jointly develop a breakthrough product. Third, we discuss the benefits of adopting a co-innovation process for the development of an industry and explain the need for an innovative organisational process for using market information. © 2017 Inderscience Enterprises Ltd.